Be yourself- does it work?

This article written by Adam Grant was by far one of the most enlightening articles about life I have read. http://www.nytimes.com/2016/06/05/opinion/sunday/unless-youre-oprah-be-yourself-is-terrible-advice.html?rref=collection%2Fcolumn%2Fadam-grant 

For teenagers like me who are still in the process of self-exploration and self-discovery, this article is apt to help us realign our understanding of what is meant by the hackneyed saying "Being yourself" .

Unlike my previous post, there is a conclusion to this. 

Being yourself does not bring you anywhere. Instead, be conscious, be sincere and keep to your words.